AI Product

The Now Platform

The Now Platform provides workflow automation, IT service management, and low-code application development, with ServiceNow AI (including Now Assist and the newer AI Control Tower and Otto) layered…

Product Ecosystem Map

How this product connects across company, capabilities, technology, and markets on Brel.

Overview

What this product is, what it does, and who develops it.

The Now Platform is an AI product from ServiceNow in the Enterprise AI platform category.

The Now Platform provides workflow automation, IT service management, and low-code application development, with ServiceNow AI (including Now Assist and the newer AI Control Tower and Otto) layered on top to let enterprises deploy, govern, and monitor AI agents across IT, HR,….

It is designed for serviceNow sells primarily to large enterprises and government agencies, working with IT, HR, customer service, and security leaders who need a shared platform for managing workflows, service requests, and — increasingly — AI agents across departments.

What it does

The Now Platform provides workflow automation, IT service management, and low-code application development, with ServiceNow AI (including Now Assist and the newer AI Control Tower and Otto) layered on top to let enterprises deploy, govern, and monitor AI agents across…

Who develops it

ServiceNow sells primarily to large enterprises and government agencies, working with IT, HR, customer service, and security leaders who need a shared platform for managing workflows, service requests, and — increasingly — AI agents across departments.

Capabilities & Features

Verified capabilities and product features from the Brel product record.

Capabilities

  • The Now Platform provides workflow automation, IT service management, and low-code application development, with ServiceN
  • Now Assist
  • the newer AI Control Tower
  • Otto) layered on top to let enterprises deploy
  • and monitor AI agents across IT
  • customer service
  • and security functions

Technology & Architecture

Technologies, models, and technical structure linked to this product.

Use Cases

Where this product is applied in real operational contexts.

  • The Now Platform provides workflow automation, IT service management, and low-code application development, with ServiceNow AI (including Now Assist and the newer AI Control Tower and Otto) layered on top to let enterprises deploy, govern, and monitor AI agents across IT, HR, customer service, and security functions.
  • Workflow Automation: Automating multi-step verification to enhance outcome reliability.
  • AI Governance & Compliance: Providing continuous real-time telemetry to operational leaders.
  • Conversational AI: Streamlining cross-functional collaboration and data handoffs.

Who It Is For

Target users, industries, and deployment context.

ServiceNow sells primarily to large enterprises and government agencies, working with IT, HR, customer service, and security leaders who need a shared platform for managing workflows, service requests, and — increasingly — AI agents across departments.

Industries

Industries served

  • AI in Enterprise Software

Enterprise buyers and technical teams, data leaders, and operational specialists in Enterprise Software utilize The Now Platform across mission-critical workflows. Systems administrators can configure the platform within zero-trust edge proxies inspecting encrypted TLS 1.3 traffic flows.

Integrations & Deployment

Integration surface and how the product is deployed.

The software features robust API endpoints and webhook triggers that connect directly into existing corporate data pipelines. This architecture facilitates rapid data ingestion and coordinates automated event execution across tools.

Developer

API, documentation, GitHub, and technical resources when verified.

Developer / Company

The organization that builds and ships this product.

Frequently Asked Questions

Answers restated from verified fields on this product profile.

What is The Now Platform?

The Now Platform is an AI solution developed by ServiceNow, designed to deliver hardening organizational security postures against zero-day exploit vectors by systematizing triaging high-volume security incidents through automated signal clustering.

Who is the organization behind The Now Platform?

The Now Platform is built and maintained by ServiceNow, based in United States.

What are the core technical features of The Now Platform?

Documented capabilities include: The Now Platform provides workflow automation, IT service management, and low; code application development, with ServiceN Now Assist the newer AI Control Tower Otto) layered on top to let enterprises deploy and monitor AI agents across IT customer service and security functions; AI Control Tower is built to give IT and security teams a single view of every AI model and agent running across a company's systems.

How does The Now Platform utilize artificial intelligence?

The Now Platform utilizes Generative AI, Agent, Machine Learning, Automation, MLOps, AI Governance, AI Security, Workflow Automation, supporting deployment across distributed sensor daemon meshes deployed across fleet endpoints.

Which organizations deploy The Now Platform?

The software is engineered for ServiceNow sells primarily to large enterprises and government agencies, working with IT, HR, customer service, and security leaders who need a shared platform for managing workflows, service requests, and — increasingly — AI agents across departments. seeking to mitigate lateral privilege escalation in zero-trust perimeter environments.

Sources & Verification

Verified
Last reviewed Jul 2026

Primary sources

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