The DROP by Rex.Fit is an AI wearable camera that automates nutrition tracking using computer vision. It has garnered more than 93k USD in preorders (~450 units) since its launch last month. The nutrition estimation and recommendation tech behind the DROP is already integrated as an API for fitness chains, generating hundreds of thousands of dollars in yearly revenue for them. The DROP is built by brothers, sports nutritionists and computer vision engineers from the Swiss Federal Institute of Technology (ETH Zurich).
Company Intelligence
rex.fit
The DROP by Rex.Fit is an AI wearable camera that automates nutrition tracking using computer vision. It has garnered more than 93k USD in preorders (~450 units) since its launch last month. The nutrition estimation and…
In this profile
Quick Facts
- Founded 2023
- Headquarters San Francisco, United States
- Country United States
- Industry AI in Marketing
- Company Type Early
- Status Active
- Website Official site
- Last Reviewed Aug 2026
Executive Summary
The DROP by Rex.Fit is an AI wearable camera that automates nutrition tracking using computer vision. It has garnered more than 93k USD in preorders (~450 units) since its launch last month. The nutrition estimation and recommendation tech behind the DROP is already integrated as an API for fitness chains, generating hundreds of thousands of dollars in yearly revenue for them. The DROP is built by brothers, sports nutritionists and computer vision engineers from the Swiss Federal Institute of Technology (ETH Zurich).
Why It Matters
Automating nutrition tracking.
Recent Developments
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2023
Company founded
rex.fit was founded in 2023 per the company profile source on file.
Source
Connected Reports
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