Company Intelligence
Plaid
Plaid is the critical data network powering the digital financial ecosystem, connecting over 12,000 financial institutions with fintech applications and utilizing AI for real-time risk assessment via Plaid Signal.
Overview
What this company is, what it builds, and who it serves.
Plaid is a financial data connectivity and infrastructure company founded in 2013 in San Francisco by Zach Perret and William Hockey. Plaid is the data network that powers modern digital finance, connecting over 8,000 applications to 12,000 financial institutions.
Who it serves
Digital fintech apps (Venmo, Robinhood, Coinbase, Chime), traditional banks, digital merchants, and consumer lending platforms.
What it builds
Plaid API, Plaid Link, Plaid Signal (machine learning risk engine), Plaid Layer, and Plaid Transfer.
Why It Matters
Plaid is the critical data network powering the digital financial ecosystem, connecting over 12,000 financial institutions with fintech applications and utilizing AI for real-time risk assessment via Plaid Signal.
Funding
Verified funding disclosures on file for this company.
- April 2021: Plaid raises a Series D round at a $13.4 billion valuation.
- February 2026: Plaid secures a new funding round at an $8 billion valuation, reported to be aimed at providing employees liquidity for their shares.
Products
Products and platforms connected to this company.
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Plaid API
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Founders
People linked to this company in the Brel founder graph.
Ecosystem
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Company
Plaid
Industry
Products
Technologies
Capabilities
- Scalable domain-specific neural network architectures
- Enterprise-grade data protection, security, and compliance
- High-throughput API access and real-time inference processing
- Deep integration into modern developer and cloud infrastructure
Features
- Plaid API
- High-performance developer API with comprehensive SDKs
- Enterprise workspace collaboration and role-based access control
- Continuous automated model evaluation and audit logging
Country
Official Resources
Official and developer links on file for this company.
- Website
- Documentation
- API
- GitHub
- Pricing
- Official source
- Supporting source
- Official blog / news
- Security / trust
- Careers
APIs for linking bank accounts, verifying identity and balances, and initiating payments, used by thousands of fintech applications. Introduction Plaid is a financial data network that connects consumer bank accounts to fintech applications through a set of developer APIs.
Latest Developments
Verified developments and timeline notes on file.
Acquisitions
- November 2020: The U.S. Department of Justice sues to block the Visa–Plaid merger on antitrust grounds.
- January 2021: Visa and Plaid mutually terminate the merger agreement; Visa continues on as an investor.
Frequently Asked Questions
What is Plaid?
Plaid is a financial technology company that provides API infrastructure allowing consumer apps to securely connect to users' bank accounts for payments, authentication, and financial management.
Who founded Plaid?
Plaid was founded in 2013 in San Francisco by Zach Perret (CEO) and William Hockey.
What is Plaid Signal?
Plaid Signal is an AI-powered risk scoring engine that evaluates bank account transaction patterns, balance trends, and network history to predict ACH payment return risk and fraud in real time.
Sources & Verification
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Primary sources
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