Company Intelligence

Allure Systems

Allure Systems was Acquired by Farfetch (NASDAQ: FTCH) in Dec 2021. AllureSystems uses generative A.I. to create stunning apparel images for eCommerce. Allure works with leading fashion retailers to improve conversion rates by creating images that…

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Quick Facts

  • Founded 2019
  • Headquarters New York City, United States
  • Country United States
  • Industry AI in Enterprise Software
  • Company Type Early
  • Status Acquired
  • Website Official site
  • Last Reviewed Jul 2026

Executive Summary

Allure Systems was Acquired by Farfetch (NASDAQ: FTCH) in Dec 2021. AllureSystems uses generative A.I. to create stunning apparel images for eCommerce. Allure works with leading fashion retailers to improve conversion rates by creating images that resonate with their clients in a scalable and cost-effective way. With a single photo of clothing, a brand can produce unlimited images, on any model, instantly. The ability to show styles on models in every size increases conversion rates and wow the customers. Without needing models or photographers on-site, brands can produce images for their product page at scale.

Why It Matters

A.I. to create stunning fashion images for eCommerce.

Recent Developments

  1. Company status

    Documented status on Brel profile: Acquired.

    Source
  2. 2019 Company founded

    Allure Systems was founded in 2019 per the company profile source on file.

    Source

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Industries

AI in Enterprise Software Open industry

Allure Systems was Acquired by Farfetch (NASDAQ: FTCH) in Dec 2021. AllureSystems uses generative A.I. to create stunning apparel images for eCommerce. Allure works with leading fashion retailers to improve conversion rates by creating images that resonate with their clients in a scalable and cost-effective way.
With a single photo of clothing, a brand can produce unlimited images, on any model, instantly. The ability to show styles on models in every size increases conversion rates and wow the customers. Without needing models or photographers on-site, brands can produce images for their product page at scale.

Company information is based on publicly available sources and is reviewed periodically. If you represent this company and would like to request a correction, contact Brel.

Request a correction if you represent this company or believe information is inaccurate.

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